The Joys of Having Something You Created Loved

As a Marketing professional it is always exciting to see someone with your materials clutched in their hands. It makes all that labor intensive work worth it. All that painstaking debate about phrasing chosen to compel, the images chosen to inspire, and the color scheme chosen to engage. All of this is suddenly worth it when you see someone tenderly handling your marketing materials as they cross the street in front of your car in the early morning dew as you head in for another day of the grind.

Now, if only that person wasn’t one of the cities homeless population.

CW